01 / LEARNING EXPERIENCES
EDUHUB / CONCEPT SCREEN
E-LEARNING / UX RESEARCH
EduHubE-Learning Platform
Making course discovery easier through clearer information architecture and an experience built around students.
Read case studyUX/UI DESIGNER / DORTMUND, GERMANY
Meryem Dogan.
I design digital experiences around the people who use them. My focus is understanding people: through user research, interviews, and usability testing, I explore what they need, where they click, and what holds them back—then turn those insights into thoughtful design.
Independent designer. Available for freelance projects and consulting.
01 / SELECTED PROJECTS
Selected work.
The thinking behind it.
Three UX/UI projects across learning and finance. Explore the problem, my design direction, and the questions that guide the next iteration.
02 / EVERYDAY FINANCE
DIME / SELECTED INTERFACE SCREENS
MOBILE / INTERACTION DESIGN
DimeBudget & Expense Tracker
A minimal iPhone finance experience bringing expense entry, category budgets, and clear spending insights together.
Read case study03 / PERSONAL FINANCE
BILANCE / SELECTED INTERFACE SCREENS
FINTECH / PERSONAL FINANCE
BilancePersonal Finance App
A connected personal finance experience spanning a clear dashboard, spending overview, AI chat, and everyday planning.
Read case study02 / MY SERVICES
Understand people.
Design with purpose.
From the first user question to a testable design: three services you can enquire about individually or as part of a connected project.
01
User research & UX analysis
You want to understand what people need and why they choose a particular path or abandon it.
- User interviews & observation
- User journeys & UX audits
- Needs and friction analysis
What you receive
A clear synthesis of user needs, key obstacles, and prioritised recommendations for your next decisions.
02
UX/UI design & prototyping
You are developing a new product or improving existing flows and interfaces.
- Information architecture & user flows
- Wireframes & interface design
- Clickable prototypes & components
What you receive
Agreed user flows and detailed interface designs in a clickable prototype, with a clear foundation for implementation.
03
Usability testing & optimisation
You want to check whether people understand your product and can complete their tasks.
- Test planning & user tasks
- Observation of real usage
- Analysis & practical improvements
What you receive
Documented usability issues, prioritised improvements, and recommendations for the next design iteration.
How we get started
- Discuss your project and goals
- Agree the scope and proposal
- Plan the approach and schedule
- Develop insights and designs
You receive an individual fixed-fee proposal defining the scope, timeline, and included revision rounds. Extra rounds are agreed in advance at an additional fee. An enquiry does not create a paid order.
Discuss your project03 / MY PROCESS
A clear path.
Space to explore.
Design is a conversation, not a straight line. Each step creates something tangible to question, refine, and build on.
START WITH CURIOSITY
Listen before drawing.
Understand who the experience is for, what they need, and where things get in the way. Ask better questions before jumping to answers.
The outcome / A shared understandingFIND THE FOCUS
Turn insight into direction.
Map the journey, agree on priorities, and define what a useful experience should achieve. Give the project a clear foundation.
The outcome / A focused design briefMAKE IT TANGIBLE
Give the idea a shape.
Explore flows, layouts, and visual language. Connect the details in an interactive prototype that makes the experience easy to discuss.
The outcome / A testable prototypeLEARN & IMPROVE
Keep the useful. Improve the rest.
Test assumptions, work through feedback, and resolve the details. Prepare the components and guidance needed for implementation.
The outcome / A considered design handoff04 / ABOUT ME
Thoughtful by nature.
Human by design.
I’m Meryem Dogan, a self-employed UX/UI designer based in Dortmund, Germany. Project UX is where I share my work and approach to digital design.
My strength is analysing user behaviour and understanding the reasons behind it. Interviews reveal needs and motivations; observation and usability testing show where expectations meet the interface. I work with Figma, Canva, Miro, and Adobe XD; for Bilance, I also used Photoshop.
AI can support analysis and exploration. However, it does not replace direct conversations with people or the human judgement needed to interpret their experiences. That connection between research and design is the value I bring.
Curiosity firstClarity alwaysCare in the details
05 / START A CONVERSATION
Something in mind?
Let’s make it matter.
A new idea, a tricky flow, or a product ready for its next chapter. Start with what you know.
Contact details coming soon
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